Suncorp

Suncorp Formerly known as individual organisations Suncorp, Metway and QIDC, consolidated their brands to strengthen their position in the Australian marketplace. The companies amalgamation reflected these changes and communicated their ongoing commitment to its customers. As a well established provider in rural areas, it was important that the new identity remain relevant to all Queenslanders […]

Artha Graha Network

Artha Graha Network Development of a brand identity program for an extensive network of companies and institutions that are bound by a common vision.  The Indonesian company’s activities embrace property, finance, agro industry and hospitality sectors. Artha Graha Network Development of a brand identity program for an extensive network of companies and institutions that are […]

Taranaki Savings Bank

Taranaki Savings Bank TSB A bank that has been an institution in Taranaki since 1850 is also the home of one of the world’s most perfectly shaped mountains, which dominates the town’s landscape and has long been the symbol that has identified the New Zealand bank’s presence. In rejuvenating the brand, the mountain seemed to […]

Macquarie Bank

Macquarie Bank The innovative investment bank and financial services company takes its name from Governor Major General Lachlan Macquarie, who is credited with producing the first official currency specifically for circulation in Australia. By punching a hole through the centre of a Spanish silver dollar, two individual denominations were created. This history was the inspiration […]

Commonwealth Bank

Commonwealth Bank The earlier trademark in the familiar yellow and black colours. Founded in 1911, Australia’s largest bank has established a distinct presence through the use of a yellow and black colour scheme. In the development of the new identity it seemed prudent to retain the existing colour palette. An iconic symbol comprised of the […]

Bankwest

Bankwest When R&I Bank changed its name to Bankwest, it adopted a symbol that draws on security and calligraphic marks found in banknotes and financial documents. This concept formed the basis of a broader visual language that allowed the organisation to coordinate everything from printed material to staff wardrobe and into the built environment of […]